FRANKY & MINX ACCESSORIZE
Franky & Minx Ink Deal With Mascorro Leather

NEW YORK, June 25, 2004 - New York-based Franky & Minx, Inc. has signed a licensing deal with California-based Mascorro Leather, Inc. for leather belts, belt buckles and wallets. Franky & Minx President, Heidi Minx, and Mascorro President, Yamina Mascorro, made the announcement. The line will debut at MAGIC in Las Vegas this August.

Known for their signature, tattoo-inspired products, Franky & Minx currently offer loungewear and intimates, men's and women's tees and hoodies, and snowboards in the United States and Canada. The new line will be available at boutiques and specialty stores in the US.

On taking the license, Mascorro notes, "Franky & Minx speaks to a wide audience, especially with the younger generation, which can identify with their personalities."

Minx commented, "I'm really glad to branch into accessories. We already have magazines and stylists lined up for the product. I'm also very proud that Mascorro is a family-run business that manufactures in America; the tour of their factory sealed the deal for me!"

Franky is recognized nationwide for his "old-school" ink work. Previously he has brought his skills to the likes of Betsey Johnson to create tattoo-oriented textiles for the designer's collections. Minx, a budding underground icon, is recognizable from her myriad of press appearances -- as a model for Varla and Hot Topic, in photo spreads of tattoo magazines, as a stylist and as an alternative youth marketing expert.

Mascorro is based in City of Commerce, CA and manufactures leather and faux leather accessories. Other licenses include Harley Davidson® and Betty Boop™.

Franky & Minx is a New York-based lifestyle brand, built around the tattoo designs of Franky, an internationally recognized tattoo artist, and their alternative punk rock lifestyles. Started in response to the lack of authentic alternative brands on the market today, Franky & Minx does not fall into the confines of a limited niche market; it touches a wide audience that relates to the art, designs and personalities behind the brand. Other licensees include Wish, Ripple Junction, Malaguti and Lamar (a division of Huffy Corporation). Creative Minx Marketing is their exclusive domestic agent. Learn more at www.frankyandminx.com.

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